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Archive for October 2009
Social Networks: How many friends can you make?
October 14th, 2009 — 3:31pm
According to statistics published by Facebook, the social networking site has 300 Million active users and an average user has 130 friends.
Last year Newsweek carried an article (by Steven Levy ) that the average number of friends in Myspace was 180 (May 2008).
FDA Turning to Social Media
October 7th, 2009 — 4:50pm
FDA
On September 25, FDA announced that they will hold public hearings on “the promotion of human and animal prescription drugs and biologics and medical devices using the Internet and social media tools” on November 12 & 13, 2009.
Comment » | Digital Marketing, Shivraj, Social Media Marketing
57 Years of automatic identification & data collection
October 7th, 2009 — 2:24pm
Google today sported a new logo to recognize invention of bar coding by Joseph Woodland and Bernard Silver on October 7, 1952.
- Google Bar Code Logo Oct 7, 2009
Social Media Endorsement: FTC Tightening controls
October 6th, 2009 — 4:19pm
Yesterday FTC revised its guidelines for endorsements and testimonials appearing in social media , especially bloggers and those made by celebrities. It expanded, clarified and added illustrating examples to cope up with explosive growth in social media and user generated content. These changes came after a gap of 29 years.
The full text of the guidelines with examples are available on FTC website.
Some highlights of changes that will affect bloggers (and potentially people endorsing products to friends on social media ) who review and write about products and services in the manner in which they do so.
Continue reading »
Social Media: A disruptive force within enterprises: SVMA & Jeremiah
October 1st, 2009 — 5:10pm
Last evening Jeremiah Owyang, (earlier a Senior Analyst at Forrester) Partner Customer Strategy at Altimeter Group, delivered the Keynote address to Silicon Valley Chapter, AMA Group, hosted by Cisco in its Telepresence Suites, Santa Clara.
The topic “How to approach social media across the entire enterprise” evoked response across the spectrum as the audience grappled with the increasing impact of social media on businesses and how the phenomena is growing like a tsunami everyday, sweeping off barriers everywhere.
Continue reading »